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TAG CRM/CX Society Presents: CX & EX - How to Create a World Class Experience


Customer Experience (CX) and Employee Experience (EX)... together they create a world class experience.  But how? What tools and environment enables and elevate employees to both do their jobs and serve our clients successfully?  As the landscape of CX & EX evolves, two flavors of interrelated best practices have become apparent. 

1. HOW CUSTOMER EXPERIENCE METHODOLOGY CAN BE USED TO EMPOWER EMPLOYEES: CX leverages standard tools for implementing and improving the experience of customers.  Can CX methodology be leveraged for employee culture transformation?  What CX tools translate well to solving internal employee culture and user experiences - personas and journey mapping?
2. HOW A POSITIVE EMPLOYEE EXPERIENCE CREATES SHARED WINS FOR CUSTOMER: Employee operating models and culture influence customer touchpoints.   Internal metrics drive behavior that can have unexpected impacts on employee interactions with customers.  Why does creating a strong customer-centric culture start internally?  What example initiatives can we learn from?  

Join speakers from Atlanta's preeminent companies to learn how they empower employees to deliver delightful experiences.

Directions to the JA Discovery Center and Gold Deck visitor parking information can found by clicking here.  Parking will range from $15-$20. 

May 2, 2019
3:00 - 7:00 PM

JA Discovery Center
275 Northside Dr NW
Atlanta, GA  30314

The CRM/CX Society's signature event includes an afternoon filled with MC'd speaker panelist discussions and 1:1 fireside chats.  We'll wrap up with networking, so you can share lessons learned with fellow event participant, TAG CRM & CX society and Board Members, and get a chance to meet our speakers.


Greg Hudson, Director of Commercial Dens Sales, Georgia Pacific

Marc Harwitz, Senior Director, Research & Market Intelligence, Cox Automotive

Anthony Horton, DVP/GM Business Development & Specialty Products, ADP and Co-Author of "R U Ready 4 Y?"

Elisa Giannasi, Director of Human Resources, Jabian

Whitney Wrona, Co-Founder and Chief Ninja Officer, Go Beyond

Jenna Rodrigues, First Vice President, Business Transformation - Talent Development, SunTrust

Tanya Webster, Vice President, Customer Experience & Operations, Comcast

Krystle Carter, Human Resources Generalist, AMB Sports + Entertainment

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